Last updated on September 20th, 2023 at 06:16 am
Boutique Corporation (BC), a prominent player in the medical cannabis sector, is rapidly expanding its footprint in Thailand. With the vision to establish itself as the country’s leading hub for premium-grade cannabis, BC has unveiled several new branches and set ambitious targets for the near future.
A Flourishing Footprint
BC recently inaugurated three new branches of “KANA PURE” in prime locations, including Siam Discovery, which serves as a flagship outlet. This expansion is part of the company’s strategy to solidify its position in the medical cannabis market. Currently, BC operates seven branches, with plans to launch 20 by the end of the year.
The company’s mid-year target is to have a total of 20 branches, further emphasizing its commitment to becoming Thailand’s premium medical cannabis hub. Alongside this, BC is also gearing up to launch its third closed-system cannabis cultivation facility, in collaboration with Rajamangala University of Technology Lanna (RMUTL) in Nan province. This move aligns with BC’s strategy to introduce a range of new medical cannabis products, which will be overseen and sold by Thai traditional doctors.
Products and Offerings
The latest KANA PURE branch at Siam Discovery focuses on selling dried cannabis for medical purposes. The overwhelming response post-launch has exceeded sales expectations, prompting BC to consider expanding this concept to other central business districts in Bangkok. Additionally, BC is introducing new consumable products, such as cannabis cookies. These will be available at the KANA Wellness Clinic at the SUMMER POINT project in Phra Khanong and KANA PURE in Sukhumvit Soi 11.
Future Prospects
Mr. Prab Takkral, CEO of Boutique Corporation, expressed optimism about the company’s trajectory in the medical cannabis business under Bespoke Life Science Ltd. He envisions “KANA” to be the go-to brand for premium medical cannabis in Thailand. With the current pace of expansion and the positive market response, BC is well on its way to achieving its goals.
BC’s collaboration with RMUTL has already resulted in two closed-system cultivation facilities with a production capacity of 360 plants. Plans are in motion to complete the third facility within the first quarter of 2567 BE (2024 AD), which will bolster the production capacity to over 1,200 plants or approximately 300 kilograms per year.
In conclusion, Boutique Corporation’s aggressive expansion and strategic collaborations position it as a frontrunner in Thailand’s burgeoning medical cannabis market. As the industry continues to evolve, BC is poised to lead the way in offering premium products and services to its clientele.
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